Miracle happened. Actually miracles. What we worked on for a few months, finally has been realized and success. With Fabio and Orla we agreed to organize Salesforce Certification Days at the Actum office. We would provide space and refreshment, they will provide free certification vouchers as they want to help partners to get more certified. AllRead More…
Four years of running the CzechDreamin conference, it is time to look back at our marketing efforts, what we tried and what were the results, as the other conferences might appreciate it as well or share their approach. And call for help at the end 🙂 Year 1 The plan was clear – we haveRead More…
Eric Dreshfield, the Kevin Bacon of Salesforce community, short and humble guy who everyone knows. And we were lucky to have him at Prague (even though just virtually) to tell us more about how he got into the Salesforce ecosystem and also about the Customer Experience. Enjoy podcast with Eric first so you get toRead More…
Merkle – pokud jste o nich nikdy neslyšeli, tak se vůbec nedivím, ale jinak je určitě znáte pod jménem Isobar nebo blue-infinity. S Danem a Martinem jsme pokryli nejenom firmu a zákazníky ale i jejich přechod od zákazníka k dodavateli a jaký to byl (a pořád je) kalup, probrali jsme i konferenci Future Summit, kterou organizovali v dubnu a na přetřes přišel i CzechDreamin. Zápisky z povídání: mateřskáRead More…
Mass marketing is for marketing dinosaurs. Digital marketing is old-school. We have already stepped out of these types of marketing. We live in the era of emerging Intelligent Marketing, which is totally transforming the customer experience. Marketing department is no more a team of people who just plan campaigns to spam people. Marketing experts are workingRead More…